Written by Sony Ericsson is a joint venture that was established in October 2001. The two companies decided to work together to combine the expertise they had in consumer electronics and telecommunications. As a result they gave up work on creating their own mobile phones to come up with the Sony Ericsson mobile phone models that has made the new company the fifth most important world manufacturer of cellulars.
There are other electronic equipment items produced besides the Sony Ericsson mobile phones, such as wireless systems, hi-tech accessories, wireless voice devices and all sorts of other gear products. The Sony Ericsson mobile phones that sent the company on the way to its great success are those in the Walkman and cyber-shot series. Candy bar phones are also very popular besides the Walkman and the cyber-shot designs.
Sony Erricson mobile phones appeal to users of all ages and social conditions because of their great design and technical features. The new models are very elegant in fact, with their stylished, polished look in addition to the high operational properties. In addition, their interface which is user-friendly and intuitive together with their very reasonable prices add up to their popularity. These phones have slide opening mechanisms and are available in different colors.
The focus of Sony Ericsson has lately shifted to the following categories: camera, business, design, music, all-rounder and budget-focused mobile phones. These phones are usually organized in categories such as the Walkman branded W series music phones, the BRAVIA collection, the UIQ smart phones or the Cyber-shot Sony Ericsson mobile devices.
The Sony Ericsson mobile phones that belong to the Walkman series were issued in 2005. They are notable for the release as the first music-centric series mobile phones. The Cyber-shot phones came out in 2006 in newer models in the K series of phones. These rely on the quality of the auto-focus camera incorporated in the phone. The UIQ smart-phone mobiles are famous for their touch screens, QWERTY keypads and use of the UIQ interface platform from Symbian OS.
The cellulars in the Xperia range got public in February 2008 at the Mobile World Congress organized at Barcelona. This telephone led the way for the integration of the Windows Mobile Operating System for the Sony Ericsson powerhouse smart-phone. Finally, the BRAVIA line of Sony Ericsson mobile phones was launched on the Japanese market in 2007.
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